Founded by Alfons Hooikaas and Tim Gambell, Emblemmatic uses computational techniques to explore symbols and their meanings. Emblemmatic has currently 3 running research projects. In Emojimoji we source and create a dataset containing emoticons with a wide range of symbolic meaning: an endless list of sushi, automobiles, whales, cats, lollypops sparkles and what not. All of these symbols have building-blocks that can be replaced. The eye of a smiley becomes a chicken (chicken smile), or the wheels of a van become pizza’s (pizza van). Emojimoji platform (1.1.16).